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Please use this identifier to cite or link to this item: http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4127
Title: Services Marketing : People, Technology, Strategy
Authors: Lovelock,Christopher
Keywords: Marketing Management., Professions Marketing, Service industries Marketing, Customer services Marketing.
Issue Date: 19-Dec-2020
Publisher: Prentice Hall
URI: http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4127
ISBN: 978-0-13-610721-7
Appears in Collections:Marketing

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