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Please use this identifier to cite or link to this item: http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4166
Title: Strategic Marketing: Planning and Control
Authors: Drummond, Graeme
Ensor, John
Ashford, Ruth
Keywords: strategic management
Issue Date: 28-Dec-2020
Publisher: Elsevier Ltd.
URI: http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4166
ISBN: 978-07506-8271-8
Appears in Collections:Marketing

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