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Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Drummond, Graeme | - |
dc.contributor.author | Ensor, John | - |
dc.contributor.author | Ashford, Ruth | - |
dc.date.accessioned | 2020-12-28T09:47:50Z | - |
dc.date.available | 2020-12-28T09:47:50Z | - |
dc.date.issued | 2020-12-28 | - |
dc.identifier.isbn | 978-07506-8271-8 | - |
dc.identifier.uri | http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4166 | - |
dc.language.iso | en | en_US |
dc.publisher | Elsevier Ltd. | en_US |
dc.subject | strategic management | en_US |
dc.title | Strategic Marketing: Planning and Control | en_US |
dc.type | Book | en_US |
Appears in Collections: | Marketing |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
strategic_marketing.pdf | 3.13 MB | Adobe PDF | View/Open |
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