Please use this identifier to cite or link to this item:
http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4773
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Hawkins, Del I. | - |
dc.contributor.author | Mothersbaugh, David L. | - |
dc.date.accessioned | 2021-03-31T10:05:00Z | - |
dc.date.available | 2021-03-31T10:05:00Z | - |
dc.date.issued | 2021-03-31 | - |
dc.identifier.isbn | 978-1-259-23254-1 | - |
dc.identifier.uri | http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4773 | - |
dc.language.iso | en | en_US |
dc.publisher | McGraw-Hill | en_US |
dc.subject | Consumer behavior, Market surveys, Consumer behavior | en_US |
dc.title | Consumer behavior : building marketing strategy | en_US |
dc.type | Book | en_US |
Appears in Collections: | Marketing |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
Consumer Behavior Building Marketing Strategy.pdf | 36.91 MB | Adobe PDF | View/Open |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.