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Please use this identifier to cite or link to this item: http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4908
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dc.contributor.authorTomczak, Torsten-
dc.contributor.authorReinecke, Sven-
dc.contributor.authorKuss, Alfred-
dc.date.accessioned2021-04-30T10:42:47Z-
dc.date.available2021-04-30T10:42:47Z-
dc.date.issued2021-04-30-
dc.identifier.isbn978-3-658-18416-2-
dc.identifier.urihttp://dspace.vnbrims.org:13000/xmlui/handle/123456789/4908-
dc.language.isoenen_US
dc.publisherSpringeren_US
dc.subjectStrategic Marketingen_US
dc.titleStrategic Marketing Market-Oriented Corporate and Business Unit Planningen_US
dc.typeBooken_US
Appears in Collections:Leadership

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