The Indian consumer durables industry has witnessed a considerable change in the past couple of years. Changing lifestyle, higher disposable income coupled with greater affordability and a surge in advertising has been ...

Bhaskaracharya, a celebrated Indian mathematician wrote a mathematical treatise entitled “Lilavati” in 12th century. It contains theorems and problems in elementary Arithmetic, Algebra and Geometry. Written in poetic form ...

In this fast paced life, investors desire to shift to easy and comfortable mode of investment. But this shift is governed various external and internal factors. This research paper investigates one of the behavioral factors ...

In the present paper an attempt has been made to study dividend policy of Mumbai based companies of India. The study tries to assess the level of perceived awareness about models and use of dividends policies, analyses the ...

OCB refers to the behaviour of the employees in the organization which is voluntary in nature and such behaviour is over and above the roles and responsibilities assigned to them. OCB is gaining importance in organizations. ...

Grocery shopping is primarily dominated by the female consumers in the Indian market. Couple of decades ago, Indian consumers had the only option of neighbourhood grocery and kirana shops to purchase the grocery from, with ...

Around five months back, Prime Minister Narendra Modi launched “Make in India” project, with an aim to make manufacturing a key engine for India’s economic growth. But to make this project successful, it is important to ...