Strategic Marketing Market-Oriented Corporate and Business  Unit Planning

dc.contributor.author	Tomczak, Torsten
dc.contributor.author	Reinecke, Sven
dc.contributor.author	Kuss, Alfred
dc.date.accessioned	2021-04-30T10:42:47Z
dc.date.available	2021-04-30T10:42:47Z
dc.date.issued	2021-04-30
dc.identifier.isbn	978-3-658-18416-2
dc.identifier.uri	http://dspace.vnbrims.org:13000/xmlui/handle/123456789/4908
dc.language.iso	en	en_US
dc.publisher	Springer	en_US
dc.subject	Strategic Marketing	en_US
dc.title	Strategic Marketing Market-Oriented Corporate and Business Unit Planning	en_US
dc.type	Book	en_US