Strategic Customer Management
| dc.contributor.author | Piercy,Nigel F. | |
| dc.contributor.author | Lane,Nikala | |
| dc.date.accessioned | 2025-08-01T08:31:37Z | |
| dc.date.issued | 2025-08-01 | |
| dc.identifier.isbn | 978–0–19–954450–9 | |
| dc.identifier.uri | http://dspace.vnbrims.org:4000/handle/123456789/5437 | |
| dc.language.iso | en | |
| dc.publisher | Oxford University Press Inc., | |
| dc.subject | Making the Sales Organization Strategic | |
| dc.subject | Making the Case | |
| dc.subject | Meeting Broader Challenges Yet | |
| dc.title | Strategic Customer Management | |
| dc.title.alternative | Strategizing the Sales Organization | |
| dc.type | Book |
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